{"id":25562,"date":"2025-06-17T13:48:23","date_gmt":"2025-06-17T11:48:23","guid":{"rendered":"https:\/\/insurlab-germany.com\/?post_type=mec-events&#038;p=25562"},"modified":"2025-07-31T11:09:46","modified_gmt":"2025-07-31T09:09:46","slug":"masterclass-conversational-and-agentic-ai-in-customer-service","status":"publish","type":"mec-events","link":"https:\/\/insurlab-germany.com\/en\/events\/masterclass-conversational-und-agentic-ai-im-kundenservice\/","title":{"rendered":"Masterclass: Conversational &amp; Agentic AI in customer service: the new era of customer experience"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.1&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.19.1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; max_width=&#8221;2000px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13689  alignright\" src=\"https:\/\/insurlab-germany.com\/wp-content\/uploads\/2022\/05\/Cognigy-300x240.png\" alt=\"Cognigy\" width=\"222\" height=\"178\" \/>Die Anforderungen im Kundenservice \u00e4ndern sich rasant: Kund:innen erwarten schnelle, individuelle und fehlerfreie Unterst\u00fctzung rund um die Uhr. Conversational AI hat das Potenzial, diese Anforderungen ebenso sicher wie wirtschaftlich umzusetzen. Doch das neue Spielfeld umfasst weit mehr als blo\u00dfe Chatbots. Agentic AI er\u00f6ffnet neue Perspektiven f\u00fcr die Automatisierung, indem sie Entscheidungen treffen, Probleme eigenst\u00e4ndig l\u00f6sen und nahtlos mit Bestandsprozessen verzahnt werden.<\/p>\n<p>Die interaktive Masterclass zeigt praxisnahes Wissen \u00fcber den Einsatz von Agentic AI in der Kundenkommunikation f\u00fcr Service Center. Sie gibt wertvolle Einblicke in das Spektrum der Technologie, teilt Best-Practice Beispiele aus der Branche und beschreibt Vorgehen f\u00fcr die Implementierung im eigenen Unternehmen. Dabei werden ebenso die entscheidenden Fragen betrachtet: Was entgeht Unternehmen, die das Potenzial von Agentic AI ungenutzt lassen? Inwiefern werden sie im Vergleich zum Wettbewerb den Anschluss verlieren, weil wertvolle Effizienz-, Kosten- oder Zufriedenheitsgewinne ausbleiben?<\/p>\n<p><strong>Warum lohnt sich eine Teilnahme?<br \/><\/strong><\/p>\n<p>Weil Versicherungen, die jetzt verstehen, wie Agentic AI funktioniert und konkret angewendet wird, einen echten Wettbewerbsvorteil aufbauen \u2013 statt nur \u00fcber KI zu reden, setzen sie sie gewinnbringend ein.<\/p>\n<p><strong>Outcome:<\/strong><\/p>\n<p>&#8211; Verstehen der Vorteile von Conversational AI und Agentic AI f\u00fcr Service Center in Versicherungen<br \/>&#8211; Einblicke in reale Use Cases und Best Practices<br \/>&#8211; Verst\u00e4ndnis f\u00fcr die Balance zwischen Automatisierung und Kundenn\u00e4he<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-25005  alignleft\" src=\"https:\/\/insurlab-germany.com\/wp-content\/uploads\/2025\/03\/class-action-italiana-e1612784656609-removebg-preview-300x151.png\" alt=\"\" width=\"223\" height=\"112\" \/><\/p>\n<p><strong>Zielgruppe:<\/strong> Diese Masterclass ist ideal f\u00fcr Entscheidungstr\u00e4ger:innen und Innovator:innen im Versicherungsbereich, die sich mit digitaler Transformation und CX-Verbesserung befassen. Wer unsicher ist, ob die Masterclass geeignet ist, kann sich gerne an <a href=\"mailto:lilli.sprung@insurlab-germany.com\">Lilli Sprung<\/a> wenden!<\/p>\n<h5><strong>Diese Masterclass ist ausschlie\u00dflich f\u00fcr Mitarbeitende von Versicherern.<\/strong><\/h5>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_cta button_url=&#8221;https:\/\/share-eu1.hsforms.com\/1_J8Mo3APSmq5Qff15zLlsAf3qq7?event_identifier=%20masterclass-conversational-und-agentic-ai-im-kundenservice&#038;event_format=praesenz&#038;event_name=Masterclass%3A%20Conversational%20%26%20Agentic%20AI%20im%20Kundenservice%3A%20die%20neue%20%C3%84ra%20der%20Customer%20Experience&#8221; button_text=&#8221;Ich m\u00f6chte mich anmelden&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_use_icon=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"color: white;\">Die <strong>Anmeldung<\/strong> zu diesem Event ist f\u00fcr <strong>ausschlie\u00dflich f\u00fcr InsurLab Germany Mitglieder<\/strong> m\u00f6glich. Es handelt sich um eine <strong>On-Site-Veranstaltung<\/strong>. Wenn das oben genannten Kriterium auf Sie zutrifft, dann k\u00f6nnen Sie sich hier anmelden:<\/p>\n<p>[\/et_pb_cta][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p data-key=\"74\"><span data-key=\"75\"><em data-slate-leaf=\"true\">Es kann nat\u00fcrlich passieren, dass man trotz Interesse verhindert ist. Daher eine Bitte: Falls Sie sich f\u00fcr eine unserer Veranstaltungen angemeldet haben, aber doch nicht teilnehmen k\u00f6nnen, dann bitten wir um eine m\u00f6glichst fr\u00fchzeitige Absage per E-Mail an <a href=\"mailto:connect@insurlab-germany.com\">connect@insurlab-germany<\/a>. Auf diese Weise k\u00f6nnen wir n\u00e4mlich unsere Planung weiter optimieren und nachr\u00fcckenden Interessent:innen die Teilnahme erm\u00f6glichen. Wir danken f\u00fcr Ihr Verst\u00e4ndnis!<\/em><\/span><\/p>\n<p data-key=\"81\" data-slate-fragment=\"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\"><em>Auf der Veranstaltung werden Film- und Tonaufnahmen sowie Fotos gemacht, mit deren auch sp\u00e4teren Verwendung Sie sich durch die Anmeldung zur Veranstaltung einverstanden erkl\u00e4ren. | Film and sound recordings as well as photos will be taken at the event. By registering for the event, agree to their use, also at a later date.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bei unserer Masterclass &#8220;Conversational &#038; Agentic AI&#8221; dreht sich alles um Anforderungen im Kundenservice, die sich rasant \u00e4ndern: Kund:innen erwarten schnelle, individuelle und fehlerfreie Unterst\u00fctzung rund um die Uhr.<\/p>","protected":false},"author":7,"featured_media":25572,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":""},"tags":[],"mec_category":[574,357],"mec_speaker":[],"class_list":["post-25562","mec-events","type-mec-events","status-publish","has-post-thumbnail","hentry","mec_category-masterclasses","mec_category-for-members"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Masterclass: Conversational &amp; 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