At a time when digitalization, data and new customer expectations are profoundly changing the insurance industry, one topic in particular is coming into focus: Embedded Insurance. But is there more to it than just a trend?
Our comprehensive study - developed in collaboration with our members University of St. Gallen and crossconsulting - sheds light on the potential, challenges and success factors of this innovative form of distribution. On the basis of 35 expert interviews, Over 2,000 end customer opinions and concrete practical examples we provide well-founded insights and clear recommendations for action.
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